{"id":45975,"date":"2025-01-07T11:16:07","date_gmt":"2025-01-07T10:16:07","guid":{"rendered":"https:\/\/exporteers.com\/el-argumento-comercial-a-favor-de-la-exportacion-y-la-expansion-mundial\/"},"modified":"2025-09-30T22:46:28","modified_gmt":"2025-09-30T20:46:28","slug":"el-argumento-comercial-a-favor-de-la-exportacion-y-la-expansion-mundial","status":"publish","type":"post","link":"https:\/\/exporteers.com\/es\/el-argumento-comercial-a-favor-de-la-exportacion-y-la-expansion-mundial\/","title":{"rendered":"El argumento comercial a favor de la exportaci\u00f3n y la expansi\u00f3n mundial"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"45975\" class=\"elementor elementor-45975 elementor-44394\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-230bc81 e-grid e-con-boxed e-con e-parent\" data-id=\"230bc81\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-036f3df e-con-full e-flex e-con e-child\" data-id=\"036f3df\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d2ec78f elementor-widget elementor-widget-text-editor\" data-id=\"d2ec78f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Si planea expandir su empresa en el extranjero, tambi\u00e9n tendr\u00e1 que tener en cuenta las inversiones que ello conlleva. La entrada en un nuevo mercado puede costarle f\u00e1cilmente 100.000 USD en inversiones, por no hablar del capital circulante.  \u00bfC\u00f3mo determinar cu\u00e1nto dinero necesita? \u00bfY cu\u00e1les son las formas de financiar su entrada en el mercado? <\/p><p>A continuaci\u00f3n encontrar\u00e1 el esquema de otros tres art\u00edculos:<\/p><ul><li><a href=\"https:\/\/exporteers.com\/es\/predecir-el-crecimiento-de-los-ingresos-en-un-nuevo-mercado-de-exportacion\/\">Predecir el crecimiento de los ingresos en un nuevo mercado de exportaci\u00f3n<\/a><\/li><li><a href=\"https:\/\/exporteers.com\/es\/costes-de-entrada-en-el-mercado-internacional-e-inversiones\/\">Costes de entrada en el mercado internacional e inversiones<\/a><\/li><li><a href=\"https:\/\/exporteers.com\/es\/el-rendimiento-de-la-inversion-para-la-expansion-internacional\/\">El rendimiento de la inversi\u00f3n de la expansi\u00f3n internacional<\/a><br><br><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7aeb2cd e-con-full e-flex e-con e-child\" data-id=\"7aeb2cd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-43bfc03 elementor-widget elementor-widget-image\" data-id=\"43bfc03\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"700\" height=\"525\" src=\"https:\/\/exporteers.com\/wp-content\/uploads\/Globe652220_small-e1736244315135.jpeg\" class=\"attachment-large size-large wp-image-44408\" alt=\"Globo compuesto de moneda\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-03db7a3 e-grid e-con-boxed e-con e-parent\" data-id=\"03db7a3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-79cff2d e-con-full e-flex e-con e-child\" data-id=\"79cff2d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e312b08 elementor-widget elementor-widget-heading\" data-id=\"e312b08\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Predecir el crecimiento de los ingresos  <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c0e3483 elementor-widget elementor-widget-text-editor\" data-id=\"c0e3483\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Para todas las proyecciones de su caso empresarial necesita estimar la senda de crecimiento de su volumen de negocio. Para ello necesita dos elementos: <\/p><ul><li>\u00bfQu\u00e9 cuota de mercado cree que podr\u00e1 alcanzar con el tiempo?<\/li><li>\u00bfCu\u00e1nto tardar\u00e1 en llegar?<\/li><\/ul><p>Tanto si quiere establecer su propia fuerza de ventas en el pa\u00eds como si trabaja con socios locales como agentes o distribuidores, el crecimiento de las ventas en su pa\u00eds de origen ya puede dar una comparaci\u00f3n.  <\/p><p>Mejor a\u00fan si ya se ha expandido a diferentes pa\u00edses. Entonces podr\u00e1 combinar y ajustar estos datos de ventas a las circunstancias locales y crear una curva de crecimiento generalizada. <\/p><p><a href=\"https:\/\/exporteers.com\/es\/predecir-el-crecimiento-de-los-ingresos-en-un-nuevo-mercado-de-exportacion\/\">Leer m\u00e1s&#8230;<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d1aee75 e-con-full e-flex e-con e-child\" data-id=\"d1aee75\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1d07714 elementor-widget elementor-widget-heading\" data-id=\"1d07714\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Curva generalizada de proyecci\u00f3n de ingresos<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d9ad9e8 elementor-widget elementor-widget-image\" data-id=\"d9ad9e8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"441\" src=\"https:\/\/exporteers.com\/wp-content\/uploads\/Wallet-share-over-time.png\" class=\"attachment-large size-large wp-image-45420\" alt=\"Curva de crecimiento de la facturaci\u00f3n\" srcset=\"https:\/\/exporteers.com\/wp-content\/uploads\/Wallet-share-over-time.png 866w, https:\/\/exporteers.com\/wp-content\/uploads\/Wallet-share-over-time-300x165.png 300w, https:\/\/exporteers.com\/wp-content\/uploads\/Wallet-share-over-time-768x423.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-538170c e-grid e-con-boxed e-con e-parent\" data-id=\"538170c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-12cfe36 e-con-full e-flex e-con e-child\" data-id=\"12cfe36\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-85303b3 elementor-widget elementor-widget-heading\" data-id=\"85303b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Estimaci\u00f3n de los costes de penetraci\u00f3n en el mercado<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f63c73 elementor-widget elementor-widget-text-editor\" data-id=\"4f63c73\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Si quiere vender sus productos o servicios en un mercado nuevo, tendr\u00e1 que invertir en la creaci\u00f3n de su distribuci\u00f3n y comercializaci\u00f3n. Es posible que tambi\u00e9n tenga que adaptar, certificar o importar primero su producto.   <\/p><p>Los costes de entrada en el mercado dependen normalmente de su tipo de oferta. Para poder hacer r\u00e1pidamente una estimaci\u00f3n he definido cinco grandes categor\u00edas. <\/p><ol><li>Producto est\u00e1ndar, quiz\u00e1s diferencias por pa\u00eds, pero sin personalizaci\u00f3n<\/li><li>Servicio que puede prestarse electr\u00f3nicamente o desde su pa\u00eds de origen<\/li><li>Producto con requisitos de instalaci\u00f3n, integraci\u00f3n o formaci\u00f3n<\/li><li>Producto personalizado<\/li><li>Servicio o soluci\u00f3n a medida (por ejemplo, con asesoramiento local)<\/li><\/ol><p>El otro factor es la complejidad de la entrada en el mercado, basada en aspectos como la distancia geogr\u00e1fica y cultural.<\/p><p><a href=\"https:\/\/exporteers.com\/es\/costes-de-entrada-en-el-mercado-internacional-e-inversiones\/\">Leer m\u00e1s&#8230;<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ccf5640 e-con-full e-flex e-con e-child\" data-id=\"ccf5640\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8d2af81 elementor-widget elementor-widget-heading\" data-id=\"8d2af81\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Costes de entrada en el mercado para diferentes situaciones<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-27149b6 elementor-widget elementor-widget-html\" data-id=\"27149b6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<table id=\"tablepress-2\" class=\"tablepress tablepress-id-2\">\n<thead>\n<tr class=\"row-1\">\n\t<th class=\"column-1\">Nr.<\/th><th class=\"column-2\">Offering <\/th><th class=\"column-3\">Market: Simple<\/th><th class=\"column-4\">Average<\/th><th class=\"column-5\">Complex<\/th>\n<\/tr>\n<\/thead>\n<tbody class=\"row-striping\">\n<tr class=\"row-2\">\n\t<td class=\"column-1\">1<\/td><td class=\"column-2\">Standard product<\/td><td class=\"column-3\">20,000 USD<\/td><td class=\"column-4\">50,000 USD<\/td><td class=\"column-5\">80,000 USD<\/td>\n<\/tr>\n<tr class=\"row-3\">\n\t<td class=\"column-1\">2<\/td><td class=\"column-2\">Remote service<\/td><td class=\"column-3\">30,000 USD<\/td><td class=\"column-4\">50.000 USD<\/td><td class=\"column-5\">80,000 USD<\/td>\n<\/tr>\n<tr class=\"row-4\">\n\t<td class=\"column-1\">3<\/td><td class=\"column-2\">Product with installation<\/td><td class=\"column-3\">70,000 USD<\/td><td class=\"column-4\">100,000 USD<\/td><td class=\"column-5\">150,000 USD<\/td>\n<\/tr>\n<tr class=\"row-5\">\n\t<td class=\"column-1\">4<\/td><td class=\"column-2\">Customized product<\/td><td class=\"column-3\">70,000 USD<\/td><td class=\"column-4\">100,000 USD<\/td><td class=\"column-5\">150,000 USD<\/td>\n<\/tr>\n<tr class=\"row-6\">\n\t<td class=\"column-1\">5<\/td><td class=\"column-2\">Customized solution<\/td><td class=\"column-3\">100,000 USD<\/td><td class=\"column-4\">150,000 USD<\/td><td class=\"column-5\">250,000 USD<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<!-- #tablepress-2 from cache -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-54e6874 e-grid e-con-boxed e-con e-parent\" data-id=\"54e6874\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2156fa9 e-con-full e-flex e-con e-child\" data-id=\"2156fa9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cc8ba8f elementor-widget elementor-widget-heading\" data-id=\"cc8ba8f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Predecir los flujos de caja para la entrada en el mercado<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-56670b8 elementor-widget elementor-widget-text-editor\" data-id=\"56670b8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Cada una de las categor\u00edas anteriores tiene un perfil diferente en cuanto a inversiones y beneficios. Si vende un producto sencillo, puede introducirse en un nuevo mercado con algunas modificaciones en el embalaje y present\u00e1ndose en algunas ferias. En caso de que ofrezca productos o servicios personalizados, es posible que tenga que invertir m\u00e1s tiempo antes de que lleguen los primeros peque\u00f1os pedidos. Esto se ilustra en la figura.   <\/p><p>La l\u00ednea verde indica la forma en que entrar\u00e1n los ingresos: en algunos casos esto puede llevar un tiempo, y luego normalmente crecer\u00e1n. La l\u00ednea roja indica los costes de entrada en el mercado: con un producto sencillo no tendr\u00e1 que gastar tanto al cabo de 2 a\u00f1os, si ha encontrado un buen distribuidor. Con un servicio personalizado tendr\u00e1 que invertir en marketing y en la formaci\u00f3n de sus agentes y revendedores mucho m\u00e1s tiempo.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2e67cdb e-con-full e-flex e-con e-child\" data-id=\"2e67cdb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5649cba elementor-widget elementor-widget-heading\" data-id=\"5649cba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Patrones de flujo de caja para diferentes tipos de oferta<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-190828a elementor-widget elementor-widget-image\" data-id=\"190828a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"404\" src=\"https:\/\/exporteers.com\/wp-content\/uploads\/Investmentpath.png\" class=\"attachment-large size-large wp-image-46744\" alt=\"Inversiones y rendimientos para la introducci\u00f3n de productos\" srcset=\"https:\/\/exporteers.com\/wp-content\/uploads\/Investmentpath.png 945w, https:\/\/exporteers.com\/wp-content\/uploads\/Investmentpath-300x151.png 300w, https:\/\/exporteers.com\/wp-content\/uploads\/Investmentpath-768x388.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8fec1cc e-grid e-con-boxed e-con e-parent\" data-id=\"8fec1cc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1cae675 e-con-full e-flex e-con e-child\" data-id=\"1cae675\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fd85acd elementor-widget elementor-widget-heading\" data-id=\"fd85acd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Reunir los argumentos comerciales<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b8abaeb elementor-widget elementor-widget-text-editor\" data-id=\"b8abaeb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Sobre la base de sus ingresos previstos, puede calcular su margen bruto, teniendo en cuenta aspectos espec\u00edficos de cada pa\u00eds como los derechos de importaci\u00f3n y los costes de transporte. Este margen adicional restante deber\u00eda compensar las inversiones de entrada en el mercado y los costes de comercializaci\u00f3n. <\/p><p>Si lo traza a lo largo de los meses junto con las inversiones iniciales y los costes de marketing que tiene previsto realizar, obtendr\u00e1 una idea de los flujos de caja y del rendimiento de la inversi\u00f3n.<\/p><p><a href=\"https:\/\/exporteers.com\/es\/el-rendimiento-de-la-inversion-para-la-expansion-internacional\/\">Leer m\u00e1s&#8230;<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8d05ab9 e-con-full e-flex e-con e-child\" data-id=\"8d05ab9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eed681b elementor-widget elementor-widget-heading\" data-id=\"eed681b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Costes de entrada en el mercado para diferentes situaciones<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8e67f43 elementor-widget elementor-widget-image\" data-id=\"8e67f43\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"476\" src=\"https:\/\/exporteers.com\/wp-content\/uploads\/Business-case-total-1024x609.png\" class=\"attachment-large size-large wp-image-45469\" alt=\"Argumentaci\u00f3n comercial total para la entrada en el mercado\" srcset=\"https:\/\/exporteers.com\/wp-content\/uploads\/Business-case-total-1024x609.png 1024w, https:\/\/exporteers.com\/wp-content\/uploads\/Business-case-total-300x179.png 300w, https:\/\/exporteers.com\/wp-content\/uploads\/Business-case-total-768x457.png 768w, https:\/\/exporteers.com\/wp-content\/uploads\/Business-case-total.png 1504w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7eddd77 e-grid e-con-boxed e-con e-parent\" data-id=\"7eddd77\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-29eb742 e-con-full e-flex e-con e-child\" data-id=\"29eb742\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-547b500 elementor-widget elementor-widget-heading\" data-id=\"547b500\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Convenza a su junta directiva o a sus inversores<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ffb46d0 elementor-widget elementor-widget-text-editor\" data-id=\"ffb46d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Cualquier plan de inversi\u00f3n tiene m\u00e1s posibilidades de financiaci\u00f3n si es detallado y realista. Por lo general, un planteamiento para un nuevo mercado debe incluir lo siguiente: <\/p><ol><li>\u00bfPor qu\u00e9 la elecci\u00f3n de este mercado espec\u00edfico? \u00bfQu\u00e9 investigaci\u00f3n se ha realizado? <\/li><li>\u00bfCu\u00e1l es el tama\u00f1o del mercado y c\u00f3mo de fuerte es la competencia? \u00bfQu\u00e9 trayectoria de crecimiento de los ingresos esperamos? <\/li><li>\u00bfCu\u00e1l es nuestra estrategia de entrada en el mercado o de distribuci\u00f3n? \u00bfCu\u00e1les ser\u00e1n los costes relacionados y c\u00f3mo hemos llegado a estas estimaciones? <\/li><li>\u00bfCon qu\u00e9 rapidez se amortizar\u00e1 la inversi\u00f3n y cu\u00e1les son los riesgos? \u00bfQu\u00e9 enfoque de hitos tenemos para mitigarlos? <\/li><\/ol><p><a href=\"https:\/\/exporteers.com\/es\/redactar-un-pitch-deck-para-inversiones-de-crecimiento-global\/\">Leer m\u00e1s&#8230;<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d90cfce e-con-full e-flex e-con e-child\" data-id=\"d90cfce\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-355e1c2 e-con-full e-flex e-con e-child\" data-id=\"355e1c2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-de5fe66 elementor-widget elementor-widget-heading\" data-id=\"de5fe66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Utilice nuestra experiencia para construir su caso de negocio<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f0de603 e-grid e-con-full e-con e-child\" data-id=\"f0de603\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-f1ab49b e-con-full e-flex e-con e-child\" data-id=\"f1ab49b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5686f4a elementor-widget elementor-widget-text-editor\" data-id=\"5686f4a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Nadie mejor que el especialista en marketing internacional y asociaciones <a href=\"https:\/\/exporteers.com\/alfred-griffioen\/\">Alfred Griffioen<\/a> puede ayudarle a construir su argumento comercial para la entrada en el mercado y ayudarle a presentarlo.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b65568 elementor-widget elementor-widget-button\" data-id=\"1b65568\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/exporteers.com\/es\/reserve-una-consulta\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Programe una consulta de 90 minutos<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-138d184 elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-image\" data-id=\"138d184\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/exporteers.com\/wp-content\/uploads\/Alfred-Griffioen.jpg\" class=\"attachment-large size-large wp-image-2638\" alt=\"Alfred Griffioen\" srcset=\"https:\/\/exporteers.com\/wp-content\/uploads\/Alfred-Griffioen.jpg 500w, https:\/\/exporteers.com\/wp-content\/uploads\/Alfred-Griffioen-300x300.jpg 300w, https:\/\/exporteers.com\/wp-content\/uploads\/Alfred-Griffioen-150x150.jpg 150w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9805777 e-grid e-con-boxed e-con e-parent\" data-id=\"9805777\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-28f738c e-con-full e-flex e-con e-child\" data-id=\"28f738c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1699254 elementor-widget elementor-widget-heading\" data-id=\"1699254\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00bfCu\u00e1nto esfuerzo requiere hacer un buen estudio de viabilidad para entrar en el mercado?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1d42264 elementor-widget elementor-widget-text-editor\" data-id=\"1d42264\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Redactar un estudio de viabilidad puede parecer mucho trabajo, pero la mayor parte lo tendr\u00e1 que hacer de todos modos en el proceso de entrada en el mercado. Y le permite centrarse m\u00e1s en la ejecuci\u00f3n. <\/p><p>Empiece primero con una estimaci\u00f3n r\u00e1pida del tama\u00f1o del mercado y observe a la competencia. Vea lo que hacen en marketing y ya podr\u00e1 hacer una primera estimaci\u00f3n de sus costes. Para las inversiones iniciales tengo presupuestos est\u00e1ndar que son f\u00e1ciles de adaptar.  <\/p><p>Los gr\u00e1ficos puede hacerlos tan bonitos como quiera, pero s\u00f3lo los necesitar\u00e1 una vez que vea un plazo de amortizaci\u00f3n razonable.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-28986c4 e-con-full e-flex e-con e-child\" data-id=\"28986c4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5627eac elementor-widget elementor-widget-heading\" data-id=\"5627eac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Otros elementos de su argumento comercial<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-113be6d elementor-align-justify elementor-widget__width-inherit elementor-widget elementor-widget-button\" data-id=\"113be6d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/exporteers.com\/es\/el-argumento-comercial-a-favor-de-la-exportacion-y-la-expansion-mundial\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">El argumento comercial a favor de la exportaci\u00f3n y la expansi\u00f3n mundial<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ce352d elementor-align-justify elementor-widget__width-inherit elementor-widget elementor-widget-button\" data-id=\"2ce352d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/exporteers.com\/es\/costes-de-entrada-en-el-mercado-internacional-e-inversiones\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Costes de entrada en el mercado internacional e inversiones<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bcac590 elementor-align-justify elementor-widget__width-inherit elementor-widget elementor-widget-button\" data-id=\"bcac590\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/exporteers.com\/es\/predecir-el-crecimiento-de-los-ingresos-en-un-nuevo-mercado-de-exportacion\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Predecir el crecimiento de los ingresos en un nuevo mercado de exportaci\u00f3n<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0900b13 elementor-align-justify elementor-widget__width-inherit elementor-widget elementor-widget-button\" data-id=\"0900b13\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/exporteers.com\/es\/el-rendimiento-de-la-inversion-para-la-expansion-internacional\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">El rendimiento de la inversi\u00f3n en la expansi\u00f3n internacional<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d8615cd elementor-align-justify elementor-widget__width-inherit elementor-widget elementor-widget-button\" data-id=\"d8615cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/exporteers.com\/es\/redactar-un-pitch-deck-para-inversiones-de-crecimiento-global\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Redactar un pitch deck para inversiones de crecimiento global<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bb18101 e-flex e-con-boxed e-con e-parent\" data-id=\"bb18101\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fbbdb5c elementor-widget elementor-widget-html\" data-id=\"fbbdb5c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div data-elementor-type=\"section\" data-elementor-id=\"45084\" class=\"elementor elementor-45084 elementor-45047\" data-elementor-post-type=\"elementor_library\">\n\t\t\t<div class=\"elementor-element elementor-element-dd92cd1 e-con-full e-flex e-con e-child\" data-id=\"dd92cd1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f6baadb elementor-widget elementor-widget-heading\" data-id=\"f6baadb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Lea m\u00e1s art\u00edculos nuestros<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1fc0286 elementor-widget elementor-widget-jet-listing-grid\" data-id=\"1fc0286\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;columns&quot;:&quot;4&quot;,&quot;columns_mobile&quot;:&quot;1&quot;}\" data-widget_type=\"jet-listing-grid.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing-grid jet-listing\"><div class=\"jet-listing-grid__items grid-col-desk-4 grid-col-tablet-4 grid-col-mobile-1 jet-listing-grid--821\" data-queried-id=\"45975|WP_Post\" data-nav=\"{&quot;enabled&quot;:false,&quot;type&quot;:null,&quot;more_el&quot;:null,&quot;query&quot;:[],&quot;widget_settings&quot;:{&quot;lisitng_id&quot;:821,&quot;posts_num&quot;:8,&quot;columns&quot;:4,&quot;columns_tablet&quot;:4,&quot;columns_mobile&quot;:1,&quot;column_min_width&quot;:240,&quot;column_min_width_tablet&quot;:240,&quot;column_min_width_mobile&quot;:240,&quot;inline_columns_css&quot;:false,&quot;is_archive_template&quot;:&quot;&quot;,&quot;post_status&quot;:[&quot;publish&quot;],&quot;use_random_posts_num&quot;:&quot;&quot;,&quot;max_posts_num&quot;:9,&quot;not_found_message&quot;:&quot;No se han encontrado art\\u00edculos...&quot;,&quot;is_masonry&quot;:false,&quot;equal_columns_height&quot;:&quot;&quot;,&quot;use_load_more&quot;:&quot;&quot;,&quot;load_more_id&quot;:&quot;&quot;,&quot;load_more_type&quot;:&quot;click&quot;,&quot;load_more_offset&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;use_custom_post_types&quot;:&quot;&quot;,&quot;custom_post_types&quot;:[],&quot;hide_widget_if&quot;:&quot;&quot;,&quot;carousel_enabled&quot;:&quot;&quot;,&quot;slides_to_scroll&quot;:&quot;1&quot;,&quot;arrows&quot;:&quot;true&quot;,&quot;arrow_icon&quot;:&quot;fa fa-angle-left&quot;,&quot;dots&quot;:&quot;&quot;,&quot;autoplay&quot;:&quot;true&quot;,&quot;pause_on_hover&quot;:&quot;true&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;true&quot;,&quot;center_mode&quot;:&quot;&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500,&quot;inject_alternative_items&quot;:&quot;&quot;,&quot;injection_items&quot;:[],&quot;scroll_slider_enabled&quot;:&quot;&quot;,&quot;scroll_slider_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;],&quot;custom_query&quot;:false,&quot;custom_query_id&quot;:&quot;&quot;,&quot;_element_id&quot;:&quot;&quot;,&quot;collapse_first_last_gap&quot;:false,&quot;list_tag_selection&quot;:&quot;&quot;,&quot;list_items_wrapper_tag&quot;:&quot;div&quot;,&quot;list_item_tag&quot;:&quot;div&quot;,&quot;empty_items_wrapper_tag&quot;:&quot;div&quot;}}\" data-page=\"1\" data-pages=\"3\" data-listing-source=\"posts\" data-listing-id=\"821\" data-query-id=\"\"><div class=\"jet-listing-grid__item jet-listing-dynamic-post-31827\" data-post-id=\"31827\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"821\" class=\"elementor elementor-821\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3fd9547 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3fd9547\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4ba5e40\" data-id=\"4ba5e40\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6c29f83 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-animated-content elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"6c29f83\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/exporteers.com\/es\/como-convencer-a-un-posible-distribuidor-tienda-web-o-minorista-para-que-trabaje-con-usted\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg\" style=\"background-image: url(https:\/\/exporteers.com\/wp-content\/uploads\/shutterstock_191491328-1024x683.jpg);\" role=\"img\" aria-label=\"Convencer a un distribuidor, supermercado u otro minorista\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-cta__title elementor-cta__content-item elementor-content-item elementor-animated-item--exit-zoom-in\">\n\t\t\t\t\t\tConvenza a un posible distribuidor, tienda web o minorista para que trabaje con usted\t\t\t\t\t<\/span>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-45996\" data-post-id=\"45996\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"821\" class=\"elementor elementor-821\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3fd9547 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3fd9547\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4ba5e40\" data-id=\"4ba5e40\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6c29f83 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-animated-content elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"6c29f83\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/exporteers.com\/es\/que-pais-elegir-como-nuevo-mercado-de-exportacion\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg\" style=\"background-image: url(https:\/\/exporteers.com\/wp-content\/uploads\/pexels-pixabay-163792-1024x768.jpg);\" role=\"img\" aria-label=\"Aeropuerto con varias l\u00edneas a\u00e9reas\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-cta__title elementor-cta__content-item elementor-content-item elementor-animated-item--exit-zoom-in\">\n\t\t\t\t\t\t\u00bfQu\u00e9 pa\u00eds elegir como nuevo mercado de exportaci\u00f3n?\t\t\t\t\t<\/span>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-4724\" data-post-id=\"4724\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"821\" class=\"elementor elementor-821\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3fd9547 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3fd9547\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4ba5e40\" data-id=\"4ba5e40\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6c29f83 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-animated-content elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"6c29f83\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/exporteers.com\/es\/hs-code\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg\" style=\"background-image: url(https:\/\/exporteers.com\/wp-content\/uploads\/How-to-ship-your-products-abroad.jpg);\" role=\"img\" aria-label=\"How-to-ship-your-products-abroad\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-cta__title elementor-cta__content-item elementor-content-item elementor-animated-item--exit-zoom-in\">\n\t\t\t\t\t\tLista de c\u00f3digos del SA e informe de validaci\u00f3n | Verificar los c\u00f3digos del SA para la exportaci\u00f3n\t\t\t\t\t<\/span>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-46630\" data-post-id=\"46630\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"821\" class=\"elementor elementor-821\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3fd9547 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3fd9547\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4ba5e40\" data-id=\"4ba5e40\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6c29f83 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-animated-content elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"6c29f83\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/exporteers.com\/es\/predecir-el-crecimiento-de-los-ingresos-en-un-nuevo-mercado-de-exportacion\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg\" style=\"background-image: url(https:\/\/exporteers.com\/wp-content\/uploads\/financial-2860753_1280-1024x678.jpg);\" role=\"img\" aria-label=\"Hojas con datos financieros\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-cta__title elementor-cta__content-item elementor-content-item elementor-animated-item--exit-zoom-in\">\n\t\t\t\t\t\tPredecir el crecimiento de los ingresos en un nuevo mercado de exportaci\u00f3n\t\t\t\t\t<\/span>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-46330\" data-post-id=\"46330\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"821\" class=\"elementor elementor-821\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3fd9547 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3fd9547\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4ba5e40\" data-id=\"4ba5e40\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6c29f83 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-animated-content elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"6c29f83\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/exporteers.com\/es\/estrategia-de-entrada-en-el-mercado-chino-5-lecciones-para-el-exito\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg\" style=\"background-image: url(https:\/\/exporteers.com\/wp-content\/uploads\/China-flag.jpg);\" role=\"img\" aria-label=\"China-flag\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-cta__title elementor-cta__content-item elementor-content-item elementor-animated-item--exit-zoom-in\">\n\t\t\t\t\t\tEstrategia de entrada en el mercado chino: 5 lecciones para el \u00e9xito\t\t\t\t\t<\/span>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-45975\" data-post-id=\"45975\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"821\" class=\"elementor elementor-821\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3fd9547 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3fd9547\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4ba5e40\" data-id=\"4ba5e40\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6c29f83 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-animated-content elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"6c29f83\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/exporteers.com\/es\/el-argumento-comercial-a-favor-de-la-exportacion-y-la-expansion-mundial\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg\" style=\"background-image: url(https:\/\/exporteers.com\/wp-content\/uploads\/Globe652220_small-e1736244315135.jpeg);\" role=\"img\" aria-label=\"Globo compuesto de moneda\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-cta__title elementor-cta__content-item elementor-content-item elementor-animated-item--exit-zoom-in\">\n\t\t\t\t\t\tEl argumento comercial a favor de la exportaci\u00f3n y la expansi\u00f3n mundial\t\t\t\t\t<\/span>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-4732\" data-post-id=\"4732\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"821\" class=\"elementor elementor-821\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3fd9547 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3fd9547\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4ba5e40\" data-id=\"4ba5e40\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6c29f83 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-animated-content elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"6c29f83\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/exporteers.com\/es\/listing-slotting-fee\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg\" style=\"background-image: url(https:\/\/exporteers.com\/wp-content\/uploads\/Supermarket-fruits-1-1024x512.jpg);\" role=\"img\" aria-label=\"Supermarket fruits section\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-cta__title elementor-cta__content-item elementor-content-item elementor-animated-item--exit-zoom-in\">\n\t\t\t\t\t\tTarifas de franjas horarias y cotizaciones en los supermercados\t\t\t\t\t<\/span>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-46010\" data-post-id=\"46010\"  >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"821\" class=\"elementor elementor-821\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3fd9547 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3fd9547\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4ba5e40\" data-id=\"4ba5e40\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6c29f83 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-animated-content elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"6c29f83\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/exporteers.com\/es\/costes-de-entrada-en-el-mercado-internacional-e-inversiones\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg\" style=\"background-image: url(https:\/\/exporteers.com\/wp-content\/uploads\/pexels-olly-842921-1024x620.jpg);\" role=\"img\" aria-label=\"Hombre sentado en el aeropuerto\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-cta__title elementor-cta__content-item elementor-content-item elementor-animated-item--exit-zoom-in\">\n\t\t\t\t\t\tCostes de entrada en el mercado internacional e inversiones\t\t\t\t\t<\/span>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-04c86f9 e-flex e-con-boxed e-con e-parent\" data-id=\"04c86f9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-47393fa elementor-widget elementor-widget-spacer\" data-id=\"47393fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Si planea expandir su empresa en el extranjero, tambi\u00e9n tendr\u00e1 que tener en cuenta las inversiones que ello conlleva. La entrada en un nuevo mercado puede costarle f\u00e1cilmente 100.000 USD en inversiones, por no hablar del capital circulante. \u00bfC\u00f3mo determinar cu\u00e1nto dinero necesita? \u00bfY cu\u00e1les son las formas de financiar su entrada en el mercado? [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":44408,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[25],"tags":[],"templates-selection":[210],"class_list":["post-45975","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categorizar","templates-selection-template-none"],"_links":{"self":[{"href":"https:\/\/exporteers.com\/es\/wp-json\/wp\/v2\/posts\/45975","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/exporteers.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/exporteers.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/exporteers.com\/es\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/exporteers.com\/es\/wp-json\/wp\/v2\/comments?post=45975"}],"version-history":[{"count":5,"href":"https:\/\/exporteers.com\/es\/wp-json\/wp\/v2\/posts\/45975\/revisions"}],"predecessor-version":[{"id":52772,"href":"https:\/\/exporteers.com\/es\/wp-json\/wp\/v2\/posts\/45975\/revisions\/52772"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/exporteers.com\/es\/wp-json\/wp\/v2\/media\/44408"}],"wp:attachment":[{"href":"https:\/\/exporteers.com\/es\/wp-json\/wp\/v2\/media?parent=45975"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/exporteers.com\/es\/wp-json\/wp\/v2\/categories?post=45975"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/exporteers.com\/es\/wp-json\/wp\/v2\/tags?post=45975"},{"taxonomy":"templates-selection","embeddable":true,"href":"https:\/\/exporteers.com\/es\/wp-json\/wp\/v2\/templates-selection?post=45975"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}