EEPC India

From 1 to 3 Februari 2017, Exporteers organised matchmaking in Iran for a group of 64 Indian companies, brought together by EEPC India. Before and during this event, over 400 Iranian companies were approached and over 100 were matched with these Indian companies, resulting in 238 one-to-one meetings. A number of these meetings resulted in direct agreements.

Activities of Alliance experts

What Alliance experts did in order to achieve this result, was the following:

  • Each Indian company profile was studied
  • We searched for similar Iranian companies
  • In total 32 related associations and unions were contacted
  • This resulted in a matchmaking database
  • We sent the info of the relevant Indian companies to the Iranian companies
  • We filtered out those Iranian companies who were not interested, the selected Iranian companies registered for the B2B meetings
  • All Iranian companies were informed of date and time for their individual B2B meetings
  • Alliance experts provide assistance and follow up services

Industry sectors involved

The Iranian companies came from the sectors as mentioned below:

Lessons learned

What are the recommendations from this event for other matchmakings?

  • Timing: The process of B2B meetings should be begin at least 2 months before the actual date of the meetings
  • Location: Participants in this case had problems with finding the venue, this can severely disturb the meeting schedule
  • Advertisement: the more widespread advertisement is being done for the event, the better the choice of companies.
  • Match-making: We noticed that we needed more accurate information about the Indian companies than initially provided in order to target similar Iranian companies.

잠재적 유통업체 설득하기

현지 컨설턴트가 가능한 비즈니스 파트너를 찾아줄 수도 있고, 직접 찾아낼 수도 있습니다. 하지만 어떻게 이들에게 제품이나 서비스를 마케팅하고 판매하도록 설득할 수 있을까요?

이를 위해서는 명확한 전략과 충분한 재무 세부 정보가 포함된 수출 계획이 필요합니다.

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